THE IDEA

Would you choose the safe plan or the gamble?

Changing a description can shift attention without changing the underlying outcomes.

Inside this model

A safe plan preserves one-third of the chosen group. A gamble preserves everyone with probability one-third and nobody otherwise. The losses frame states the same options as two-thirds lost for sure versus a two-thirds chance all are lost. Expected lives preserved are equal.

Out in the world

A practical use

Compare policy options by converting both gain and loss language into the same outcome table.

WHERE IT BREAKS

A useful lens. Not a universal law.

  • The game displays a classic equivalence; it does not estimate your framing susceptibility from one answer.

Associated thinkers

Further reading

Explore the original research or the teaching reference behind this experiment.

Tversky and Kahneman — The Framing of Decisions ↗